The Vision
To inspire a global movement that celebrates the beauty of motion, the richness of culture, and the full spectrum of human identity.
At Shades of Color, we envision a world where every step forward reflects unity, diversity, and unstoppable spirit. Through art, color, and motion — we rise, we connect, we move as one.
The First Sketches
The journey began with countless rough sketches - ideas sharpened, poses refined, silhouettes rebuilt. And then he emerged: a powerful, muscular Running Man, forged from motion and purpose. He stands as the symbol of runners across the globe, each stride echoing the same mission — to unite the world through movement.
The Running Man™ Is Born
A dream took shape — to unite the world through movement, color, and culture. From that vision emerged the Running Man™, our trademarked symbol capturing motion, unity, and unstoppable energy. More than just a figure in motion, the Running Man™ embodies the unstoppable human spirit — dynamic, diverse, and determined. A symbol was born. A movement began.
Building the Brand
From small drops to big dreams, we began shaping what would soon become Shades of Color™ – Home of the Running Man.
Fan Voices, Real Stories
We began gathering stories from fans worldwide — every goal, every cheer, every moment that defined their passion.
The Streetwear Revolution
Our designs evolved. We introduced performance wear that looked as bold on the street as it did on the pitch.
The First Limited Drop
Our debut limited-edition capsule dropped and sold out within days. The Running Man™ officially became a fan favorite.
The Culture Expands
Partnerships grew. New drops blended global events, fan art, and sports energy. Every collection became a conversation starter.
Global Movement Launch
Fans from over 25 countries joined the Running Man™ community, making us a truly global sports-fashion movement.
Road to the World Cup
Our team began designing capsule collections inspired by nations, culture, and unity leading up to the 2026 FIFA World Cup.
The World Runs Together
We celebrate football’s biggest stage with our World Cup Limited Edition Drop. Every color, every fan, every nation — one movement.
"We Call it Soccer Baby" - 2026
Only in America could we host the world’s greatest football tournament… and still call it SOCCER. That irony? That’s our spark. The "We Call It Soccer Baby" 2026 clothing line brings bold style, cultural pride, and a wink to the world as LA becomes the center of the global game.
USA Soccer Vibes!
This bold design features a graffiti-style soccer ball wrapped in flags from around the world—because the beautiful game belongs to everyone. The fiery red front and electric blue sleeves bring pure hype, while the distressed American flag nods to the playful irony at the heart of the collection: the whole world calls it football…We Call It Soccer Baby!
“Soccer Time - Mexican Style!”
Celebrate one of the proud hosts of the 2026 World Cup with Soccer Time — Mexican
Style! This vibrant jersey captures the electric spirit of Mexico’s fútbol culture. With bold red, white, and green accents and a dynamic soccer ball bursting forward, this design feels like a goal in motion.
“Soccer Time - Canadian Style!”
Get ready to cheer like a true host nation with Soccer Time — Canadian Style! This bold red-and-white jersey salutes Canada’s role in the 2026 World Cup, blending classic soccer energy with a northern flair. Whether you’re waving the flag, watching from chilly stadium seats, or repping Canada from anywhere in the world, this jersey says one thing loud and proud:
It’s match day in the Great White North — Canadian Style!
Brazil Fan Gear
This electrifying yellow-and-green jersey brings the heartbeat of Brazil’s legendary fútbol culture straight to your wardrobe. With a vibrant splash design and the iconic Brazilian flag front and center, this shirt feels like carnival energy meets World Cup passion.
Bring the magic. Bring the heat. Experience soccer the Brazilian way!
I just want to Reggae with You, Man!
Feel the rhythm, feel the vibe — it’s Soccer Time, Jamaican Style! This bold yellow-and-black jersey brings the island’s infectious energy straight to the pitch. With the Jamaican flag waving proud and a clean, classic soccer ball front and center, this design blends fútbol passion with pure reggae soul. It’s bright, joyful, and full of that unmistakable island swagger.
“Kickin’ in Color — Motion Style!”
Get ready to light up the field with the We Call It Soccer Baby - Color Burst Edition!
Thi jersey is all about movement, passion, and pure soccer energy. Featuring a dynamic paint-splash player in mid-strike, the design explodes with bold colors that celebrate the speed and excitement of the world’s game.
We don’t just play…We call it soccer, baby!
“Color Burst - Graffiti Back Edition!”
The back of the jersey turns the energy all the way up with a bold graffiti-style soccer ball splashed in vibrant neon colors, proudly stamped with the signature slogan:
WE CALL IT SOCCER BABY!
A spray-paint can graphic adds a street-art edge, giving the design a rebellious, creative flair — like the jersey was tagged by an artist mid-game. The split blue-and-white panel continues from the front, giving the whole shirt a clean, modern symmetry.
Anchoring the design is the Shades of Color logo with an American twist, tying the entire piece back to your brand’s identity and attitude.
“Red & White Power Strike Jersey!”
The Redline Velocity Edition brings fast-footed energy to life with its sharp, geometric line work and bold color contrast. This design features a dynamic cascade of red-and-white angled lines, creating a sense of speed, movement, and forward momentum — like the player wearing it is already mid-sprint.
Set against vibrant red sleeves and a clean white lower half, the multi-color soccer ball pops with intensity, and the bold text “SOCCER TIME BABY!” anchors the design with attitude.
When the whistle blows… it’s Soccer Time Baby!
“The World Ball Uniform - Shades of Color Edition!”
This Unity Uniform Edition blends crisp simplicity with bold global flair. The black-and-white palette keeps the look sleek and classic, letting the star feature take center stage — the graffiti-style world-flag soccer ball, exploding with color and culture.
Across the chest, Shades of Color Presents leads into the signature mark:
One world. One ball. And here in America…
We Call It Soccer Baby!
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“Stars, Stripes & Soccer - USA Jersey!”
Celebrate the world’s biggest sporting event—right here on home soil—with the Soccer
Time Baby: All-American Edition jersey!
This design blends classic Americana with modern soccer flair. The bold star-spangled
sleeves bring instant U.S. pride, while the clean white body keeps the look crisp, sharp, and game-ready. The vibrant multi-color soccer ball adds a splash of global energy, symbolizing the diversity and excitement of the World Cup coming to the United States.
The script “Soccer Time Baby!” stretches proudly across the chest, reminding
everyone that this is America’s moment to step onto the world stage—our way, our style.
"Running Man" Baseball Cap
Slightly heavier weight than the standard Baseball Cap. These high quality Premium Baseball Cap's are perfect for shielding your head and eyes from the sun. Great for athletics or casual wear.
Premium Fabrics
Made from Premium fabrics. Zero compromise
Quick Deliveries
Orders dispatch within 24 hours
"Running Man" Baseball Cap
Slightly heavier weight than the standard Baseball Cap. These high quality Premium Baseball Cap's are perfect for shielding your head and eyes from the sun. Great for athletics or casual wear.
Premium Fabrics
Made from Premium fabrics. Zero compromise
Quick Deliveries
Orders dispatch within 24 hours
Countdown to 2026 begins shop the drop.
-E. Paauwe
I couldn’t be happier with my purchase from Shades of Color! The tee arrived in perfect condition, the fabric feels great, and the print quality is spot-on.
Ralph Edwards
Amazing quality and unique designs — that’s what drew me to Shades of Color, and they delivered. The colours stayed vibrant even after washing, and the fit was exactly as described on the website.
Bessie Cooper
From browsing to delivery, my experience with Shades of Color was top-notch. The website is user-friendly, I found a great design I loved, and it shipped faster than expected.
Guy Hawkins
I’m so glad I found Shades of Color online! Their designs struck the perfect balance between creative and wearable. I ordered two items and both were packaged nicely, arrived on time, and fit really well.
